Loopwell partnered with Jetty and Wharfside Patio Bar to conceptualize, organize, and execute the marketing launch of a new collaborative apparel line between two Jersey Shore staples. We helped shape the creative direction and rollout strategy, ensuring the collaboration felt organic to both brands and the coastal community they share.

Through intentional storytelling, on-site activation, and social-first content, the launch bridged apparel and hospitality—creating a seamless, authentic brand moment rooted in local culture..